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What did Brown do to Big Blue?

Mar 16, 2012, 1:14 PM EDT

CORRECTION NCAA Kentucky Basketball

We all know that Kentucky fans can be overly sensitive.

They are the most passionate fan base in the country, but it isn’t a secret that if you need a traffic bump on your website, you write something overwhelmingly negative about the Cats. They’ll crash your servers faster than you can say Kelenna Azubuike.

Perhaps the most insane example of Kentucky fans getting upset came this week, as Big Blue Nation got upset at UPS. For an ad. The anger made it all the way to the state government:

“I think it would be wise for them to pull the ad,” said state Sen. Ernie Harris, a UPS pilot, UK graduate and chairman of the Senate Transportation Committee.

The ad, which first ran Sunday during CBS’ Selection Sunday show that introduced the tournament field, features video of the winning shot by Duke University’s Christian Laettner in the 1992 East Regional over UK. The 104-103 result has been called the greatest college basketball game ever by some.

Harris said he voiced his displeasure to a lobbyist for UPS, which has a hub at Louisville International Airport.

But UPS plans to continue running the ad, and two spokesmen for the company said it was not meant as a slight to UK or its fans.

I mean, come on. This was one of, if not the greatest moments in the history of college basketball. Do Kentucky fans simply want us to forget it ever happened? Should the “Unforgettables” be renamed the “Unmentionables”?

My favorite part?

UPS tried to ingratiate themselves to Kentucky fans by having a Kentucky fan more or less apologize on their blog. (Click that link. Read the comments. You’re welcome.)

Life can never be simple in Lexington, apparently.

Rob Dauster is the editor of the college basketball website Ballin’ is a Habit. You can find him on twitter @robdauster.

  1. rob0527 - Mar 16, 2012 at 2:01 PM

    Hey Kentucky fans don’t be so high and mighty, remember u have coach Cal as your head coach. It doesn’t effect this years team and is one of the greatest play in NCAA tournament history. Should University of Houston be mad every time they show Lorenzo Charles dunk on them.

    • imwhitewolf - Mar 16, 2012 at 6:50 PM

      The average SAT score to get into U. of KY. is -43. For members of the basketball team it’s even worse -61.33. The students and their fans are a bunch of imbred morons. I know, I used to live in KY and have a brother and his wife who both graduated from there.

      BTW—UPS’ hub is in Louisville.

      • cstanbro - Mar 21, 2012 at 2:51 PM

        Your information is an old wifes tail, outdated and wrong. Get your facts straight and don’t regurgitate incorrect information because you think it makes some point for you. Please!

    • crankchain - Mar 20, 2012 at 1:24 PM

      People seem to forget, or don’t even know why people are upset with Laettner. It wasn’t so much the shot, but what happened before that in the half. Laettner knowingly stomped on the chest of Aminu Timberlake and was only given a technical instead of being ejected from the game. He later admitted in an interview that he did infact do it on purpose as revenge for a foul on him earlier in the game. Laettner is a scummy player and he should have never been in the game at that time to hit that shot.

      • cstanbro - Mar 21, 2012 at 2:53 PM

        They don’t want to know the facts….the fact that even the Duke players said later in interviews that they got by with something….they just want to spew garbage and regurgitate false information because they think it makes their argument.

    • stlouis1baseball - Mar 22, 2012 at 2:34 PM

      Rob: Yeah…they sure do have the Mafia Don as their Coach. No need for you to remind them.
      They will not soon forget either once all their Tournament Wins are vacated from the record books like UMASS and Memphis AS A DIRECT RESULT of the Mafia Don at the helm.
      Hoo…Hoo…Hoo…Hoosiers!

  2. hatrhurter - Mar 16, 2012 at 3:48 PM

    how bout this deal, ups will stop showing the ad if you stop having cal on tv, it angers a few of us memphis fans that that cheater is still a coach.

  3. jacklotko - Mar 16, 2012 at 4:54 PM

    The hub is in Louisville, and Cards fans hate UK just like the rest of the country. They are probably supportive of the ad. Go Big East !!!

  4. florida727 - Mar 16, 2012 at 5:17 PM

    Kuck Fentucky. Get over yourselves. YOU LOST THE GAME ON LAETTNER’S SHOT! Arguably the greatest single shot in NCAA tournament history and you came out on the short end :) Yeah, I’m laughing at you because you think you invented the damn game. Here’s a hint: YOU DIDN’T. I’ll never ship anything FedEx again. I’m a UPS guy from now on.

  5. flyingdeadcactus - Mar 16, 2012 at 6:09 PM

    Get over it. It was a century ago. You are acting like children.

  6. kpierce12 - Mar 16, 2012 at 6:45 PM

    For now on i am shipping UPS =]

    i was at that game (The Spectrum :) and damn it was good

    the fact that this commercial upsets them makes it 1000000000 times better

    Go Hit the showe, hit the weights and get a clue

  7. mogogo1 - Mar 16, 2012 at 6:58 PM

    Look at it as a learning experience, Kentucky fans. Coach Cal won’t forget to cover the inbounds guy like what happened on the Laettner shot.

    And, heavens, how I hope that Ernie Harris was tongue-in-cheek talking about pulling the ad. If he was serious I’m not sure I could sleep tonight knowing somebody that unhinged was responsible for flying a jet and serving as a senator.

  8. rscalzo - Mar 16, 2012 at 7:04 PM

    Someone will always find some objection to an ad and start a campaign on the internet. they really need to get a life. No one cares.

  9. Bryan - Mar 19, 2012 at 10:28 AM

    It seems you would like to put all Kentucky fans in the same basket. Not all of us are so sensitive that we can’t appreciate a great moment in sport even if it is one where it didn’t go in our favor. My blood is as KY blue as any you’ll find, but I applaud UPS for the brilliant marketing strategy built into this ad. It is a great analogy to show the value of services they provide. And I hope your article will stick in my mind so I don’t fall into the trap of stereotyping all fans of a particular school or university in the way you’ve attempted to do here.

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