Apr 3, 2012, 11:51 AM EDT
UPDATE, 12:15 p.m. ET: The fast ratings for the title game differed from the overnight ratings in a big way. Kentucky-Kansas earned a 12.3 rating, the highest mark since the 2005 title game.
Kentucky’s victory against Kansas may have delighted the state of Kentucky, but it didn’t do as much for TV viewers.
Overnight ratings for the men’s NCAA tournament title game were down from last season, per John Ourand Sports Business Journal. It was a 9 percent drop from last season’s Connecticut-Butler game, which was roundly viewed as one ugly game. But maybe Kentucky’s dominance was a bigger turnoff.
The Wildcats (38-2) led by 14 at halftime, which may have led many viewers to tune out.
Overall NCAA tournament ratings were down 8 percent from last season. In a tournament without a single buzzer-beater and where the biggest upsets occurred on the first Friday, maybe that shouldn’t be a surprise.
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Mar 31, 2015, 11:00 PM EDT
San Diego turned to a former player to lead the basketball program.
Mar 31, 2015, 10:00 PM EDT
Head coach Ernie Kent is losing three first-year players after his first season at the helm.
Mar 31, 2015, 8:45 PM EDT
It appears Travis Ford will stay at Oklahoma State for now.
Mar 31, 2015, 7:50 PM EDT
Could Murray State guard Cameron Payne enter the NBA Draft?
Mar 31, 2015, 6:40 PM EDT
UNLV officially loses Rashad Vaughn to the NBA Draft.
Mar 31, 2015, 5:35 PM EDT
Rhode Island landed an impact transfer on Tuesday.
Mar 31, 2015, 4:30 PM EDT
Georgetown takes a major hit with the loss of D’Vauntes Smith-Rivera.
Mar 31, 2015, 3:22 PM EDT
Barry Hinson is not happy about losing the players he brought into the program.
Mar 31, 2015, 2:44 PM EDT
It wasn’t as good as the last two years, but there were still some impressive dunks.
Mar 31, 2015, 1:55 PM EDT
Teams that won the first meeting have won three of the four Final Four/title game rematches, with Duke (1990-91) being the lone exception.
Mar 31, 2015, 1:30 PM EDT
Mickey is the second player from LSU to declare this month.
Mar 31, 2015, 1:19 PM EDT
This is nasty.
Mar 31, 2015, 12:09 PM EDT
Bobby Knight would probably not approve of that.
Mar 31, 2015, 11:42 AM EDT
My advice: Hedge that bet, sir!
Mar 31, 2015, 10:01 AM EDT
Lewis will have some well known suitors this offseason.
Mar 31, 2015, 9:57 AM EDT
Barnes spent the last 17 seasons at Texas.
Mar 30, 2015, 11:10 PM EDT
UConn, Notre Dame, South Carolina and Maryland make up the 2015 women’s Final Four.
Mar 30, 2015, 11:00 PM EDT
Some great names highlight this list.
Mar 30, 2015, 10:24 PM EDT
Williams was the leading scorer and rebounder for the Tigers this season.
Mar 30, 2015, 10:00 PM EDT
Nebraska forward Walter Pitchford is giving up basketball for his senior season.
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- 2015 NCAA Tournament All-Second Weekend Team 2
- While a major question remains unanswered, No. 4 North Carolina can be special in 2015-16 3
- Tournament darling R.J. Hunter is heading to the NBA 3
- Texas freshman Myles Turner declares for the NBA Draft 6
- The Final Four is set, and it’s going to be insane 24
- No. 7 Michigan State reaches the Final Four for the seventh time under Izzo 15
- Andrew Harrison’s late free throws send No. 1 Kentucky to the Final Four (88)
- Kentucky responds to Daxter Miles Jr.’s pregame comments (30)
- Updated tournament records: Big Ten teams make up half of Final Four (27)
- The Final Four is set, and it’s going to be insane (24)
- West Virginia freshman on Kentucky: ‘They’re going to be 36-1′ (21)