Apr 8, 2012, 11:14 AM EDT
Kansas may have come up short in the real national title game against Kentucky, but if we were measuring in social media, the Jayhawks would have brought home the crown.
According to research group Schwartz MSL, Kansas’ fanbase, in proportion, was the most tuned-in of any school in the country.
The formula goes like this: Take the total number of Facebook “likes” and Twitter followers, then divide it by the number of students that attend the school.
Schwarts MSL even set up a bracket, which you can see here, that plays out the entire Field of 68, as if it were based on social media.
Some surprises? West Virginia is an Elite Eight team, as is Memphis and Connecticut. Among the disappointments would be Florida State, who would lost in the Round of 32.
The 2010-11 champion of this social media bracket, Ohio State, is eliminated this year by No. 15 Loyola (Md.).
The Final Four would be Duke, Kansas, Memphis, and West Virginia, with Kansas over Duke in the title game.
Imagine that had played out: Kevin Jones carrying the otherwise-young Mountaineers into the Final Four, fighting with passionate Kansas.
On the other side, Duke would have avoided that Round of 64 upset loss to Lehigh and come to meet Josh Pastner and the Memphis Tigers.
We social media guys get called nerds sometimes, and maybe simulations like this don’t help our cause, but it’s pretty fun to take a look at.
Sep 1, 2014, 6:55 PM EDT
East Carolina is on the board in 2015.
Sep 1, 2014, 5:28 PM EDT
A five-star 2015 forward cut his list to five schools on Monday.
Sep 1, 2014, 4:20 PM EDT
Indiana will have to remain patient with a freshman that is currently battling an ankle injury.
Sep 1, 2014, 2:20 PM EDT
You need a very understanding wife to get away with this.
Sep 1, 2014, 2:20 PM EDT
Tennessee has one scholarship left available for 2015.
Sep 1, 2014, 12:54 PM EDT
Find out why Saint Louis and Missouri are on the list along with the likes of Arizona, Kentucky, Duke and Kansas.
Sep 1, 2014, 12:30 PM EDT
Izzo spoke on the phone with the caddie for 15 minutes.
Sep 1, 2014, 11:39 AM EDT
Bolden is a 6-foot-9 center from Texas
Aug 31, 2014, 11:43 PM EDT
The second team All-MAC selection scored eight points in Senegal’s win over Puerto Rico.
Aug 31, 2014, 10:25 PM EDT
Bruce Weber now has three verbal commitments in the Class of 2015.
Aug 31, 2014, 9:05 PM EDT
5-foot-11 point guard Glynn Watson becomes Nebraska’s second 2015 commitment.
Aug 31, 2014, 8:02 PM EDT
Slender forward Brandon Ingram is one of the best perimeter prospects in the Class of 2015.
Aug 31, 2014, 6:20 PM EDT
Tennessee is on the board in 2015 due to the addition of a versatile 6-foot-5 forward.
Aug 31, 2014, 5:23 PM EDT
Roy Williams challenged his players in the Bahamas, and the accepted it on Saturday afternoon.
Aug 31, 2014, 3:39 PM EDT
Malik Newman is the No. 3 overall recruit, according to Rivals.
Aug 31, 2014, 1:35 PM EDT
The Robinson brothers are the first two commits in Quinnipiac’s Class of 2015.
Aug 31, 2014, 12:00 PM EDT
The Cougars have been without a head coach since Aug. 5.
Aug 31, 2014, 10:17 AM EDT
Bruce Pearl has landed five commitments in 10 days.
Aug 31, 2014, 9:30 AM EDT
More dunks from one of the best all-star games of the summer.
Aug 30, 2014, 11:20 PM EDT
Connor McCaffery was expected to play for his father, and he announced the intention to do so Saturday.
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