Apr 8, 2012, 11:14 AM EDT
Kansas may have come up short in the real national title game against Kentucky, but if we were measuring in social media, the Jayhawks would have brought home the crown.
According to research group Schwartz MSL, Kansas’ fanbase, in proportion, was the most tuned-in of any school in the country.
The formula goes like this: Take the total number of Facebook “likes” and Twitter followers, then divide it by the number of students that attend the school.
Schwarts MSL even set up a bracket, which you can see here, that plays out the entire Field of 68, as if it were based on social media.
Some surprises? West Virginia is an Elite Eight team, as is Memphis and Connecticut. Among the disappointments would be Florida State, who would lost in the Round of 32.
The 2010-11 champion of this social media bracket, Ohio State, is eliminated this year by No. 15 Loyola (Md.).
The Final Four would be Duke, Kansas, Memphis, and West Virginia, with Kansas over Duke in the title game.
Imagine that had played out: Kevin Jones carrying the otherwise-young Mountaineers into the Final Four, fighting with passionate Kansas.
On the other side, Duke would have avoided that Round of 64 upset loss to Lehigh and come to meet Josh Pastner and the Memphis Tigers.
We social media guys get called nerds sometimes, and maybe simulations like this don’t help our cause, but it’s pretty fun to take a look at.
Oct 19, 2014, 10:57 PM EDT
Junior forward Mark Tollefsen may be one of the best dunkers in America.
Oct 19, 2014, 8:49 PM EDT
Chris Jones’ three-pointer in the final seconds gave the White team a 75-72 win over the Red.
Oct 19, 2014, 6:59 PM EDT
Evan Smotrycz was re-evaluated Saturday after suffering the injury at the end of practice Friday.
Oct 19, 2014, 6:36 PM EDT
Johnson last played in live action on January 11, when he suffered a torn ACL in the Panthers’ loss to Virginia.
Oct 19, 2014, 4:42 PM EDT
With three of their five seniors being front court players, Colorado State needs to add depth ahead of the 2015-16 season. Sunday’s commitment will help in this area.
Oct 19, 2014, 3:00 PM EDT
Alan Williams gets most of the attention nationally, but he won’t be alone as the Gauchos look to rebound from last year’s disappointing finish.
Oct 19, 2014, 2:00 PM EDT
La Salle nabbed a talented combo guard.
Oct 19, 2014, 1:00 PM EDT
A more mobile Dakari Johnson could be a scary thought.
Oct 19, 2014, 12:00 PM EDT
An entertaining regular season was followed by a wild conference tournament in 2013-14. Will that once again be the case?
Oct 19, 2014, 10:45 AM EDT
Purdue is in the unique position of having two talented centers on the roster.
Oct 19, 2014, 9:30 AM EDT
Freshman wing Sam Logwood of New Mexico can get up.
Oct 19, 2014, 1:10 AM EDT
With Texas Tech’s top two guards being upperclassmen, C.J. Williamson’s commitment is an important one for the program.
Oct 19, 2014, 12:25 AM EDT
Rondae Hollis-Jefferson led the victorious Red team with 13 points, and Stanley Johnson scored a game-high 17 to lead the Blue team.
Oct 18, 2014, 10:59 PM EDT
Southwest Tennessee CC transfer Chris Hawkins showed off his jumping ability in winning the dunk contest at Memphis Madness.
Oct 18, 2014, 9:30 PM EDT
Michigan State’s played in many different places throughout Izzo tenure, but they’ve yet to visit The Palestra.
Oct 18, 2014, 8:06 PM EDT
UConn showed off its new trophies while also paying homage to some former greats during their annual preseason event Friday night.
Oct 18, 2014, 6:43 PM EDT
Arkansas, Iowa State, Rutgers and Washington remain in contention for 6-foot-9 Malik Dime.
Oct 18, 2014, 5:15 PM EDT
Meiko Lyles’ departure means that one of Columbia’s other supplementary pieces will need to step forward.
Oct 18, 2014, 4:00 PM EDT
Trayvon Reed will have to wait until December to continue his legal proceedings..
Oct 18, 2014, 3:02 PM EDT
Both Bernard Thompson and Brett Comer started all three games for Florida Gulf Coast during the 2013 Sweet 16 run. After a one-year hiatus, the Dunk City duo want back in the field of 68.
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