Skip to content

If this were social media, Kansas would have won the national title

Apr 8, 2012, 11:14 AM EDT

spt-111219-billself Getty Images

Kansas may have come up short in the real national title game against Kentucky, but if we were measuring in social media, the Jayhawks would have brought home the crown.

According to research group Schwartz MSL, Kansas’ fanbase, in proportion, was the most tuned-in of any school in the country.

The formula goes like this: Take the total number of Facebook “likes” and Twitter followers, then divide it by the number of students that attend the school.

Schwarts MSL even set up a bracket, which you can see here, that plays out the entire Field of 68, as if it were based on social media.

Some surprises? West Virginia is an Elite Eight team, as is Memphis and Connecticut. Among the disappointments would be Florida State, who would lost in the Round of 32.

The 2010-11 champion of this social media bracket, Ohio State, is eliminated this year by No. 15 Loyola (Md.).

The Final Four would be Duke, Kansas, Memphis, and West Virginia, with Kansas over Duke in the title game.

Imagine that had played out: Kevin Jones carrying the otherwise-young Mountaineers into the Final Four, fighting with passionate Kansas.

On the other side, Duke would have avoided that Round of 64 upset loss to Lehigh and come to meet Josh Pastner and the Memphis Tigers.

We social media guys get called nerds sometimes, and maybe simulations like this don’t help our cause, but it’s pretty fun to take a look at.

Daniel Martin is a writer and editor at JohnnyJungle.com, covering St. John’s. You can find him on Twitter:@DanielJMartin_

Latest Posts
  1. UConn, Notre Dame, South Carolina and Maryland, all No. 1 seeds, advance to women’s Final Four

    Mar 30, 2015, 11:10 PM EDT

    Brianna Turner AP

    UConn, Notre Dame, South Carolina and Maryland make up the 2015 women’s Final Four.

  2. Sources: Johnathan Williams III expected to transfer from Missouri

    Mar 30, 2015, 10:24 PM EDT

    AP Photo AP Photo

    Williams was the leading scorer and rebounder for the Tigers this season.

  3. Nebraska forward giving up basketball for senior season

    Mar 30, 2015, 10:00 PM EDT

    (Getty Images) Getty Images

    Nebraska forward Walter Pitchford is giving up basketball for his senior season.

  4. Xavier sophomore guard will transfer

    Mar 30, 2015, 9:00 PM EDT

    Parker Wentz, Brandon Randolph AP

    Xavier is losing a reserve guard to transfer.

  5. Reports: Chris Mullin is the new head coach at St. John’s

    Mar 30, 2015, 7:00 PM EDT

    (Getty Images) Getty Images

    Chris Mullin will get a chance to restore glory at St. John’s.

  6. George Mason hires Bucknell head coach Dave Paulsen

    Mar 30, 2015, 6:05 PM EDT

    (Getty Images) Getty Images

    George Mason makes a move to hire a new head coach.

  7. 2015 NCAA Tournament All-Second Weekend Team

    Mar 30, 2015, 5:00 PM EDT

    Getty Images Getty Images

    Who were the best players in the second-weekend of the NCAA tournament?

  8. Dan Patrick Show: Tom Izzo talks Final Four, facing Coach K

    Mar 30, 2015, 3:07 PM EDT

    Michigan State earned its Final Four spot Sunday (AP Photo) Michigan State earned its Final Four spot Sunday (AP Photo)

    Izzo became the first coach to lead three teams seeded No. 5 or lower to the Final Four.

  9. Damion Lee to graduate, transfer from Drexel

    Mar 30, 2015, 2:41 PM EDT

    AP Photo AP Photo

    Lee will be a priority target during the offseason.

  10. While a major question remains unanswered, No. 4 North Carolina can be special in 2015-16

    Mar 30, 2015, 2:22 PM EDT

    AP Photo AP Photo

    The Tar Heels should return every piece to its rotation next season, but what happens with the NCAA inquiry will have an impact as well.

  11. Dan Patrick Show: Sam Dekker talks Wisconsin’s return to Final Four

    Mar 30, 2015, 1:50 PM EDT

    AP Photo AP Photo

    Dekker was the best player in the second weekend of the event.

  12. The AP released their All-American teams on Monday

    Mar 30, 2015, 12:42 PM EDT

    AP Photo AP Photo

    There isn’t anything all that wrong with the AP’s list. The first team is perfect.

  13. 2015 NCAA Tournament: Final Four betting lines, Vegas odds

    Mar 30, 2015, 12:19 PM EDT

    AP Photo AP Photo

    If you need to place a bet, here are the lines you’ll be working with.

  14. Reports: Jeff Neubauer hired as next Fordham head coach

    Mar 30, 2015, 10:46 AM EDT

    Getty Images Getty Images

    Neubauer was with Eastern Kentucky for 10 years and John Beilein for nine seasons before that.

  15. Tournament darling R.J. Hunter is heading to the NBA

    Mar 30, 2015, 10:05 AM EDT

    AP Photo AP Photo

    R.J. Hunter and his father/coach became a sensation during the tournament.

  16. Texas freshman Myles Turner declares for the NBA Draft

    Mar 30, 2015, 9:43 AM EDT

    Getty Images Getty Images

    This is not a surprise, as Turner was expected to be a one-and-done player.