Jul 17, 2012, 9:42 AM EDT
Nike, king of the basketball shoe world with its 95-percent market share, has just inked another top draft pick, signing No. 1 overall pick Anthony Davis to a lucrative endorsement deal, the Chicago Tribune is reporting.
Davis is coming off a stellar freshman season at Kentucky, winning a national title, national player of the year award, and national freshman of the year award.
Nike has now signed three of the last five top overall picks, but Davis differs from the last No. 1 pick to come from Kentucky, John Wall, who signed with Reebok.
Davis’ teammate, Michael Kidd-Gilchrist, who went second overall in the 2012 draft to Charlotte, is also a member of Team Nike, having signed in May. Kentucky itself is one of Nike’s most prominent schools branded with the signature swoosh.
Another John Calipari player stands in contrast to Davis in the logo war, Chicago Bulls guard Derrick Rose, who signed with adidas in 2008 and recently signed a deal with the company worth a reported $200 million over 13 years.
Davis won’t be seeing that kind of money from Nike, at least not yet, but joins 2011 top pick Kyrie Irving on the Nike roster.
Though he has yet to play a game at the professional level, Davis will take the court for Team USA at the 2012 London Olympics later this month, following Blake Griffin’s knee injury.
He may not be a key contributor in Team USA’s pursuit of gold, but he adds another defensive weapon for coach Mike Krzyzewski to have off the bench.
Oh, and another side note that binds Davis and Nike, Team USA will also happen to be adorning the swoosh in London.
Mar 11, 2014, 3:20 PM EDT
To follow along with the 2014 Coaching Carousel, click here. Bowling Green will not be renewing the contract of head coach Louis Orr, the school announced on Tuesday. Orr had coached the Falcons for seven seasons, finishing with a 101-121 record and just one season with a .500 record or better. BGSU was 12-20 this past…
2014 American Athletic Conference Tournament Preview: Louisville looks to win its only year in the AAC
Mar 11, 2014, 3:00 PM EDT
The American came into this season as a big unknown, but with five likely NCAA Tournament teams and three All-Americans, this is one of the better leagues in college basketball this season. Can Louisville win the league in its only year in the American or will Cincinnati, Memphis, SMU or UConn get in the way?
Mar 11, 2014, 2:44 PM EDT
Vegas is good at predicting winners. Here are their odds for all of the major conference tournaments.
Mar 11, 2014, 2:34 PM EDT
Four automatic bids will be earned on Tuesday night, with the West Coast Conference title game headlining.
Mar 11, 2014, 1:16 PM EDT
Doug McDermott. Player of the Year. This shouldn’t come as a surprise to anyone.
Mar 11, 2014, 12:47 PM EDT
Saint Louis will look to repeat as the Atlantic 10 Tournament champion, but it won’t be easy. The field in Brooklyn could have six, yes six, NCAA tournament-bound teams.
Mar 11, 2014, 12:28 PM EDT
When you take your team to 34-0, you’re the National Coach of the Year. Pretty sure our forefathers wrote that into the Constitution.
Mar 11, 2014, 11:44 AM EDT
Now 15 teams deep, the ACC’s showcase event will span five days in Greensboro. Between the new arrivals, one upcoming departure and a plethora of talented players, this will be must-see television.
Mar 11, 2014, 10:54 AM EDT
The Duke star is NBCSports.com’s National Freshman of the Year.
Mar 11, 2014, 9:53 AM EDT
South Dakota will not be renewing the contract of their interim head coach.
Mar 11, 2014, 9:36 AM EDT
Click through to find out why it’s important to pay your rent on time.
Mar 11, 2014, 9:17 AM EDT
How safe is Gonzaga after last night’s win? Where will Delaware be seeded come Sunday?
Mar 11, 2014, 7:00 AM EDT
Florida is the best team in the country, let alone the SEC. But what else do we know about anyone in the league? Read why this week will tell us so much.
Mar 11, 2014, 2:52 AM EDT
Three more teams are dancing after tonight’s exhilarating conference tournament action.
Mar 11, 2014, 2:05 AM EDT
There are eight days left until Selection Sunday. Every morning from now until the bracket comes out, we’ll help you get caught up on the happenings with impact on the bubble from the night before. Our latest bracket projection can be found here. Gonzaga: The Zags entered Monday night’s WCC quarterfinal sitting in pretty good…
Mar 11, 2014, 12:43 AM EDT
In less than 36 months, Manhattan head coach Steve Masiello has taken the Jaspers from 6-25 to the NCAA tournament.
Mar 11, 2014, 12:05 AM EDT
Wofford is heading back to the NCAA tournament for the third time in the last five years.
Mar 10, 2014, 10:47 PM EDT
Cameron Bairstow spent his offseason toiling in international competition, and return to New Mexico with a chip on his shoulder. After a season spent toying with the other Mountain West frontcourts, Bairstow’s efforts might not get the necessary recognition.
Mar 10, 2014, 10:05 PM EDT
Highlights of Delaware’s win in the CAA title game, as seen on the NBC Sports Network.
- 2014 American Athletic Conference Tournament Preview: Louisville looks to win its only year in the AAC 0
- NBCSports.com National Player of the Year: Doug McDermott, Creighton 0
- 2014 ACC Tournament Preview: Will a newcomer crash the party in Greensboro? 1
- NBCSports.com National Freshman of the Year: Jabari Parker, Duke 3
- Bracketology: Delaware, Manhattan, Wofford punch tickets 0
- 2014 SEC Tournament Preview: How will Kentucky, bubble teams fair? 1
- Joel Embiid out for Big 12 tournament, ‘longshot’ for NCAA tournament first weekend 1
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- Wichita State will head into the NCAA tournament 34-0 as a No. 1 seed (12)
- No. 7 Syracuse falls to Georgia Tech in a shocking home loss (9)
- Assigned Reading: Dean Smith’s health continues to deteriorate (6)
- No. 1 Florida’s undefeated SEC season not just a by-product of their league (6)