Skip to content

Akron embracing the basketball side of #MACtion

Jan 28, 2013, 4:25 PM EST

Zeke_and_Alex_Front

Looks like one team is really embracing the cult love of #MACtion. At least to an extent.

Akron is planning it’s own Social Media Night along with unveiling the programs’ new uniforms for the team’s game against Ohio on Saturday. The uniforms will be Nike’s newest addition to college basketball and will “feature the Akron Z in black and white on the jersey, blue and white-accented side panels, as well as the word “Akron” outlined in white on the shorts.

All this is according to a release from the school.

As far as the social media aspect, the Zips have adorned their court with Twitter hashtags #ZipsGameday and #ThinkBigger along the sideline and near the basket supports. According to the release, the #ThinkBigger tag is an adage to coach Keith Dambrot’s motto for the 2012-13 season for Akron.

Fans will also be able to enter for a chance to be a “social media correspondent” for the team by tweeting @ZipsMBB, using the hashtag #ZipsSocialMedia or posting a message to the ZipsMBB Facebook page. The deadline for that is 5 p.m. tomorrow.

There are other ways fans can get involved and win prizes, such as winning an autographed basketball by tweeting photos of their gameday experience to the Zips official Twitter account.

Got to hand it to Akron. Embracing social media is very important to a lot of low and mid-major schools in college athletics, especially for fan engagement and growing a programs’ fan base. In a conference that has one of the greatest hashtag phenomenons in recent memory — despite that it’s primarily intended for football — it’s good to see the basketball side catching up.

#MACtion, baby. Catch the fever.

Photo courtesy of the University of Akron Athletics Department

David Harten is the founder of The Backboard Chronicles. You can follow him on Twitter at @David_Harten.

Latest Posts
  1. ‘I Hate Christian Laettner’ trailer released (VIDEO)

    Mar 3, 2015, 10:12 AM EST

    AP Photo AP Photo

    Last year, the college hoops 30 for 30 was “Requiem for the Big East”.

  2. NEC Tournament Preview and Postseason Awards

    Mar 3, 2015, 9:15 AM EST

    Jalen Cannon (AP Photo) Jalen Cannon (AP Photo)

    Can St. Francis (NY) land their first-ever NCAA tournament berth?

  3. Seton Hall adds three-star wing commitment for 2015 class

    Mar 2, 2015, 8:30 PM EST

    AP Photo AP

    Seton Hall added to its 2015 recruiting haul on Monday.

  4. Alabama forward out for the season with injury

    Mar 2, 2015, 7:20 PM EST

    (Getty Images) Getty Images

    Alabama loses another starter as the regular season winds down.

  5. Patriot League Tournament Preview and Postseason Awards

    Mar 2, 2015, 6:19 PM EST

    Getty Images Getty Images

    Bucknell will be looking to make their third NCAA tournament appearance under Dave Paulsen.

  6. Pregame Shootaround: Three great games on TV tonight

    Mar 2, 2015, 3:30 PM EST

    Buddy Hield AP

    The Big 12 and the ACC will both be in action.

  7. Atlantic Sun Tournament Preview and Postseason Awards

    Mar 2, 2015, 2:30 PM EST

    (Getty Images) Getty Images

    The Atlantic Sun Tournament should be an exciting one as Florida Gulf Coast attempts to dethrone regular season champ North Florida.

  8. Mike Krzyzewski refuses comment on Rasheed Sulaimon sexual assault allegations

    Mar 2, 2015, 12:45 PM EST

    Duke v Louisville Getty Images

    Sulaimon was dismissed from the team in January of this year.

  9. Report: Memphis star expected to miss remainder of season

    Mar 2, 2015, 12:25 PM EST

    AP Photo AP Photo

    Austin Nichols was the bright spot for the Tigers this season.

  10. Horizon League Tournament Preview and Postseason Awards

    Mar 2, 2015, 11:25 AM EST

    Alec Peters, Valparaiso Getty Images) Alec Peters, Valparaiso Getty Images)

    In addition to the Crusaders and Phoenix, keep an eye on Cleveland State and Oakland.

  11. Bracketology: Villanova takes ahold of the fourth No. 1 seed

    Mar 2, 2015, 9:27 AM EST

    Getty Images Getty Images

    The latest bracket projections from our Dave Ommen.

  12. Weekly Awards: Sir’Dominic Pointer and Baylor shine in a wild week of hoops

    Mar 2, 2015, 8:30 AM EST

    Getty Images Getty Images

    Baylor picked up two huge wins, while Pointer led the Johnnies into the tournament this week.

  13. College Basketball Talk’s Latest Top 25: How far will Wisconsin and Gonzaga fall?

    Mar 2, 2015, 6:10 AM EST

    AP Photo AP Photo

    Kentucky is still No. 1, but there’s a bit of a shake-up in the rest of the top ten.

  14. Jordan Bell produced a highlight-worthy sequence in Oregon’s win at Stanford (VIDEO)

    Mar 1, 2015, 10:21 PM EST

    AP Photo AP Photo

    Oregon is 6-0 in games decided by five points or less this season. Bell’s key plays factored into the Ducks getting that sixth win on Sunday.

  15. Late Night Snacks: No. 5 Wisconsin wraps up share of Big Ten title while Pitt, Stanford suffer damaging losses

    Mar 1, 2015, 10:05 PM EST

    AP Photo AP Photo

    Wisconsin hadn’t won the Big Ten since 2008, although they’ve never finished worse than fourth during Bo Ryan’s tenure in Madison.

  16. Austin Peay head coach Dave Loos to return for 26th season in 2015-16

    Mar 1, 2015, 9:57 PM EST

    AP Photo AP Photo

    The Governors have posted four consecutive losing seasons, but their top three scorers are expected back in 2015-16.