Feb 25, 2013, 6:35 PM EDT
Well, everything else about the conference is about to change, why not the name?
That’s a possibility for the Big East Conference, which just got a new — albeit, low paying — television deal from ESPN, according to a story by CBSSports.com’s Jeremy Fowler.
It was possibly part of the plan in the conference’s failed TV deal with NBC, in which they could sell the name to the seven catholic schools that will break away from the conference to form their own league. The provision would provide the Big East (or what is currently the Big East) $2 million NBC could’ve used to market a new conference name.
That deal could be included in the deal with ESPN. A document was sent to the Catholic Seven in December, with a section of that document asking if they’d like to retain the conference’s name.
Let’s be honest, it’d no longer be the Big “East”, anyway. Even without Boise State and San Diego State, there’s still Tulane, Memphis and SMU coming into the conference. Even though it hasn’t really been “east” since the inclusion of Louisville, Marquette, Cincinnati and DePaul in 2005.
As Fowler points out, the name change probably holds more meaning to the basketball schools, who shaped the culture of the old Big East Conference. Though, when you think about it, the only team sticking around in the “new” Big East that will care about the name is Connecticut. They helped make the Big East into what it was in the 80s and 90s. Syracuse, Pittsburgh, Notre Dame and, at least from a more modern standpoint, Louisville — who helped up the conference’s stature in the 00s — are all bolting for the ACC.
The article also brings up the issue of how much money selling the conference name could bring in. If it does bring in a high-dollar amount, say around eight digits, this is a viable option. And honestly, it’s a good one. Conference’s have been changing names forever, there’s just more money in realignment and it’s more high-profile now. Names aren’t as sacred as they used to be.
So why not sell off the name? To traditionalists who value the memories of a great conference in its prime, it’s better to look back at the Big East Conference and remember the good times, rather than know that there is still a Big East Conference that isn’t even a shell of its former self, it’s a total genetic mutation.
Follow David Harten on Twitter at @David_Harten
May 30, 2015, 5:16 PM EDT
After three violations of the rule, a school would pay no less than $250,000 for every violation thereafter.
May 30, 2015, 3:50 PM EDT
The Arkansas State forward is due back in court on June 29.
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May 30, 2015, 2:31 PM EDT
Here’s a rundown of everything that happened at the Pangos All-American Camp on Friday.
May 30, 2015, 1:00 PM EDT
The training camp began on May 28 in Colorado Springs.
May 30, 2015, 11:44 AM EDT
The extension would go through the 2019-20 season.
May 30, 2015, 9:30 AM EDT
Ferguson is at the Pangos All-American Camp.
May 29, 2015, 10:00 PM EDT
Khalid El-Amin’s son has game.
May 29, 2015, 8:00 PM EDT
Will Iowa State’s lone 2015 high school commit stay put if Fred Hoiberg leaves?
May 29, 2015, 6:45 PM EDT
Oklahoma State badly needed another big man and might have found some help.
May 29, 2015, 5:30 PM EDT
Duke is getting another Parade National Player of the Year.
May 29, 2015, 4:03 PM EDT
With Fred Hoiberg being tabbed the frontrunner for the Bulls job, Hornacek’s name has come up as a possible replacement in Ames.
May 29, 2015, 2:44 PM EDT
Jones will undergo surgery June 1 in Baltimore.
May 29, 2015, 2:01 PM EDT
The last time these two teams met at a neutral site was back in 1992.
May 29, 2015, 12:54 PM EDT
Kansas also has plans to host former Providence center Paschal Chukwu in early June.
May 29, 2015, 9:36 AM EDT
Dai-Jon Parker played this past season at the University of Indianapolis.
May 28, 2015, 9:02 PM EDT
Fred Hoiberg’s status has impacted recruiting in multiple cases for Iowa State this spring.
May 28, 2015, 7:43 PM EDT
Big 12 tournaments held at the Sprint Center have averaged more than 18,000 fans per session.
May 28, 2015, 6:41 PM EDT
Each team will have three “permanent” opponents they’re guaranteed to play twice every season.
May 28, 2015, 5:46 PM EDT
Video surfaced showing that Alie-Cox wasn’t involved in the incident, contradicting a woman’s claim that he punched her in the face.
May 28, 2015, 4:04 PM EDT
UConn’s now added three transfers to the program this spring, two of whom will be eligible immediately as graduate students.
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- There’s only one way the NCAA gets UNC investigation wrong: a 2016 postseason ban 43
- Academic issues expected to sideline St. John’s point guard for fall semester, maybe longer 7
- North Carolina announces receipt of Notice of Allegations from NCAA 3
- LSU’s ’25 is coming’ campaign doesn’t try to hide that they’re monetizing Ben Simmons 2
- Looking Forward: Catching up on the American’s offseason 1
- Five-star center Caleb Swanigan has committed to Purdue 8
- There’s only one way the NCAA gets UNC investigation wrong: a 2016 postseason ban (43)
- Four men’s teams banned from 2016 postseason due to APR scores (10)
- Academic issues expected to sideline St. John’s point guard for fall semester, maybe longer (7)
- Report: Class of 2016 four-star wing considering college among playing options for next season (5)
- Frank Kaminsky writes a farewell letter to Wisconsin fans (5)