Skip to content

Report: Presidents considering ‘America 12′ as name for new conference

Mar 7, 2013, 4:00 PM EDT

Mike Aresco Big East commissioner AP

With the splitting of the Big East Conference reportedly on the horizon, the football-playing members led by holdovers Cincinnati, Connecticut and South Florida need to come up with a name for their league.

And according to a tweet from Brett McMurphy of ESPN.com there may be a favored name for the group.

America 12? While there is the enticing “Team America: World Police” possibility (no profanity here, of course) that name sounds silly. From a geographical standpoint going with “America” isn’t all that bad, unless they somehow end up debating the possibility of adding Division II member Simon Fraser University to the conference.

The big issue is the use of a number, because as we’ve seen in realignment membership can be a fluid situation with the notable exception of a league such as the Big Ten or SEC. Those conferences aren’t losing members, and in the case of the Big Ten the league has built up an incredible amount of brand equity with that name.

That clearly won’t be the case for this group, which will begin the 2013-14 academic year with ten members (Louisville and Rutgers hang around for one more year before leaving for the ACC and Big Ten, respectively). East Carolina (football-only) and Tulane replace those two in 2014, and Navy (football-only) will join along with a 12th school (to be determined, although various reports have Tulsa as the favorite) in 2015.

So while 12 members may be the goal it hasn’t happened yet, and it isn’t as if a Cincinnati or Connecticut (or another school) would stick around if offered membership to a more prestigious conference. So stay away from the numbers when deciding on a name for the new league, especially when there’s another option that would be more suitable.

The Metro Conference name is another possibility being debated, and when 2014 rolls around the conference will be home to three schools that were charter members of the first Metro Conference. And with the majority of the programs being located in metropolitan areas (UConn, which is located in Storrs, being one exception) using the Metro Conference name would definitely fit.

Regardless of the name the presidents ultimately choose, there’s no need to rush the process. They aren’t going to come up with a “name brand” that will immediately result in national respect, and with a new television deal already completed the name isn’t going to boost those financial numbers either.

So consider all the available options, and if the Metro Conference name isn’t appealing hopefully the presidents do not come up with a name that includes the use of a number.

Raphielle also writes for the NBE Basketball Report and can be followed on Twitter at @raphiellej.

Latest Posts
  1. Tom Izzo performs with KISS cover band on stage at Michigan State’s Midnight Madness (VIDEO)

    Oct 24, 2014, 10:55 PM EDT

    tom izzo

    Tom Izzo does it again. Add it to the long line of amazing midnight madness entrances.

  2. Chris Mack and his daughters performed ‘Paul Revere’ by the Beastie Boys (PHOTO/VIDEO)

    Oct 24, 2014, 10:24 PM EDT

    Instagram/XU Athletics Instagram/XU Athletics

    Chris Mack and his daughters performed ‘Paul Revere’ at Musketeer Madness on Friday night.

  3. Wisconsin’s Sam Dekker injured at practice on Friday

    Oct 24, 2014, 8:05 PM EDT

    AP AP

    The Wisconsin forward is likely to miss a week or two

  4. Providence freshman forward, a top 100 recruit, is cleared to play this season

    Oct 24, 2014, 7:30 PM EDT

    Ed Cooley Ed Cooley

    Ed Cooley adds a 6-foot-8 forward to the Friars’ front court.

  5. Larry Brown talks about Ben Emelogu’s wavier to play this season (VIDEO)

    Oct 24, 2014, 6:45 PM EDT

    AP Photo AP

    The former Virginia Tech Hokie will be a big boost to SMU’s perimeter.

  6. Manhattan’s returnees look to build on the achievements of last season’s senior class

    Oct 24, 2014, 6:00 PM EDT

    Emmy Andujar and Shane Richards will be key players for Manhattan. (AP Photo) AP

    Manhattan and head coach Steve Masiello had some issues to address this spring, but thanks in part to their departed senior class the Jaspers are well-positioned to once again contend in the MAAC.

  7. Five-star 2015 power forward down to five schools

    Oct 24, 2014, 5:05 PM EDT

    cd0ymzcznguwzdbhnduynddiytjhm2yyzthlmtjjotqwyyznpti1yzy1ymy3ytizody1zwrhyzfhmme2odcxyjawntbi AP

    One of the nation’s highly-touted bigs is closer to making a decision after eliminating two programs from his list.

  8. LSU’s Johnny Jones receives raise, contract extension

    Oct 24, 2014, 4:22 PM EDT

    Johnny Jones AP

    Jones became the second coach to lead LSU to postseason appearances in his first two years this past spring.

  9. 2014-15 Season Preview: Rivals Iona, Manhattan have company in race to the top of the MAAC

    Oct 24, 2014, 3:00 PM EDT

    Manhattan's Steve Masiello (AP Photo) Manhattan's Steve Masiello (AP Photo)

    Rivals Iona and Manhattan are once again among the contenders, but they’ll have plenty of company in the race for the MAAC crown.

  10. UMass rewards Derek Kellogg with contract extension through 2018-19 season

    Oct 24, 2014, 1:52 PM EDT

    AP AP

    Kellogg’s led his alma mater to 21 wins or more in each of the last three seasons.

  11. Former Big East foes announce home-and-home series

    Oct 24, 2014, 12:39 PM EDT

    John Thompson III AP

    Georgetown holds a 35-29 lead in their all-time series with UConn.

  12. Top 25 Countdown: No. 11 Villanova Wildcats

    Oct 24, 2014, 12:30 PM EDT

    Getty Images Getty Images

    Villanova went 29-5 last season and return essentially the same lineup. Why aren’t more people talking about them?

  13. Four-star shooting guard verbally commits to Texas

    Oct 24, 2014, 12:13 PM EDT

    Rick Barnes AP

    Texas now has two four-star commitments, with Kerwin Roach joining Eric Davis on Friday.

  14. Three-star guard becomes Baylor’s fifth 2015 commitment

    Oct 24, 2014, 10:00 AM EDT

    Scott Drew AP

    Of Baylor’s five verbal commitments in the Class of 2015 four are guards, including their latest commit.

  15. Syracuse, NCAA Committee on Infractions meeting set for October 30-31

    Oct 24, 2014, 12:06 AM EDT

    Jim Boeheim AP

    Syracuse’s men’s basketball and football programs are under investigation, with the stakes being higher for Jim Boeheim’s program.

  16. Georgetown’s senior center looking to rebound from ‘embarrassing’ 2013-14 season

    Oct 23, 2014, 11:20 PM EDT

    Moses Ayegba, Joshua Smith Moses Ayegba, Joshua Smith

    Joshua Smith averaged 11.5 points per game before being ruled academically ineligible last season.

  17. Cameron Payne didn’t expect to fill Isaiah Canaan’s void at Murray State, but he did

    Oct 23, 2014, 10:49 PM EDT

    Cameron Payne (AP Photo) Cameron Payne (AP Photo)

    Cam Payne became the star of Murray State as a freshman, but he wouldn’t have gotten there if he had a back up. Why?

  18. VCU announces addition of 17-year old Morgan Vega to basketball program (VIDEO)

    Oct 23, 2014, 9:53 PM EDT

    Shaka Smart Shaka Smart

    The preseason favorites to win the Atlantic 10 added a new teammate Thursday.

  19. Junior guard decides to leave Charlotte program

    Oct 23, 2014, 8:03 PM EDT

    Demetrius Pollard, Shawn Lester Demetrius Pollard, Shawn Lester

    Shawn Lester averaged 11.9 points and 4.2 rebounds per game in the sixth man role last season.