Apr 4, 2013, 5:48 PM EDT
ATLANTA — Mark Emmert stepped in front of the media at the Final Four on Thursday afternoon, a proverbial State of the NCAA address and a chance to respond to a healthy dose of criticism that he has received over the way that his organization has handled recent investigations.
And instead of inspiring a sense of hope that change is in the works, Emmert put an even bigger target on his back.
After a rambling, 17-minute opening monologue — the transcript went on for 2,576 words when printed out — Emmert spent the remainder of his 45 minute appearance dodging questions and firing back at his biggest critics. When Dennis Dodd of CBSSports.com asked Emmert a question about being a lightening rod for criticism of the NCAA, Emmert added in the middle of his response, “By the way, thanks for the career advice. Kept my job anyway.” Dodd has called for Emmert to be fired. As he walked off the podium after the presser, Emmert said to Dodd “I’m still here. I know you’re disappointed, but here I am.”
When Joe Nocera of the New York Times asked a question about student-athletes and the less-than-challenging majors that are popping up across the country, Emmert criticized facts and statistics that Nocera had used in previous stories on the topic and tossed in “I know you disagree with me, but please let me finish.” He laughed off questions about the lack of knowledge his enforcement staff had regarding the report about Auburn football from Roopstigo. He audibly sighed, giving off a serious “What the hell kind of question is that?” vibe, every time he was challenged with a question.
To be fair, some of the questions that Emmert was asked were unfair and impossible for him to answer.
But that’s not the story here.
Emmert had an agenda. He had a hit-list. It’s clear that he reads the criticism of the job that he has done and of his organization, and that it’s become to bother him. He was fed up with it, and he wasn’t going to let something as simple as national television coverage and a room full of his harshest critics and the most powerful voices in college sports media stop him.
The push for NCAA reform has never been stronger, both in the way that rules are enforced and what those rules actually are. The NCAA looks really bad in the wake of investigations of Cam Newton, Shabazz Muhammad, Miami and Penn State. Emmert needed to make a strong statement on Thursday. He needed to inspire confidence that change is coming.
Instead, he gave every media member their easiest column of the year.
You can find Rob on twitter @RobDauster.
Aug 3, 2015, 2:40 PM EDT
Tony Carr is a four-star point guard that picked Penn State over Maryland, SMU and Providence.
Aug 3, 2015, 12:29 PM EDT
The investigation was conducted by an outside law firm and paid for by the university.
Aug 3, 2015, 12:05 PM EDT
Alkins might be the best player from New York City since Lance Stephenson.
Aug 3, 2015, 9:20 AM EDT
The schedule isn’t the best you’ll see this season, but it’s pretty solid nonetheless.
Aug 2, 2015, 9:45 PM EDT
St. John’s remains under consideration for the Brooklyn native.
Aug 2, 2015, 6:37 PM EDT
He’s the younger brother of five-star 2017 forward Michael Porter Jr., and Michael Sr. considered joining the Washington staff this spring.
Aug 2, 2015, 5:10 PM EDT
With Vince Hunter in the professional ranks and Matt Willms dealing with a foot issue, this is an important pickup for the Miners.
Aug 2, 2015, 4:00 PM EDT
Markelle Fultz will take two official visits once he leaves adidas Nations.
Aug 2, 2015, 2:45 PM EDT
Wenyen Gabriel’s tremendous summer only got better with this off-handed throw down on a defender.
Aug 2, 2015, 1:45 PM EDT
Xavier added another piece in the 2016 class with a guard commitment.
Aug 2, 2015, 12:33 PM EDT
N.C. State added a dynamic wing scorer late in their 2015 recruiting efforts on Sunday as reclassified 6-foot-7 wing Maverick Rowan committed to the Wolfpack. A three-level scorer, Rowan was previously committed to Pitt and later backed off of his pledge to the Panthers before deciding to move up a grade by taking two summer…
Aug 2, 2015, 11:45 AM EDT
Texas A&M finished off a tremendous 2015 recruiting class with one more combo guard.
Aug 2, 2015, 10:15 AM EDT
After a rough July that included suspensions and a recruit heading to prep school, Arkansas received some good news on the first day of August.
Aug 2, 2015, 9:00 AM EDT
Brandon Childress, son of Wake Forest great Randolph Childress, was the first commit in the class for the Demon Deacons.
Aug 1, 2015, 10:01 PM EDT
The lawsuit stemmed from the incident in the spring of 2014.
Aug 1, 2015, 9:15 PM EDT
Praised for his ability as both a coach and recruiter, Beckner also helped develop Damian Lillard into a lottery pick.
Aug 1, 2015, 7:59 PM EDT
Childs played well with the Utah Prospects in Las Vegas during the final evaluation period.
Aug 1, 2015, 6:39 PM EDT
Indiana, Kentucky and St. John’s are among the ten, as many expected.
Aug 1, 2015, 5:27 PM EDT
SMU will be the headliner for this event, with the semifinals scheduled for December 22 and the third place and title games the following night.
Aug 1, 2015, 3:20 PM EDT
Former Texas A&M guard Peyton Allen is now a Shocker.
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