Skip to content

NCAA President Mark Emmert’s press conference opens him up to more criticism

Apr 4, 2013, 5:48 PM EDT

NCAA Announces Corrective and Punitive Measures for Penn State Getty Images

ATLANTA — Mark Emmert stepped in front of the media at the Final Four on Thursday afternoon, a proverbial State of the NCAA address and a chance to respond to a healthy dose of criticism that he has received over the way that his organization has handled recent investigations.

And instead of inspiring a sense of hope that change is in the works, Emmert put an even bigger target on his back.

After a rambling, 17-minute opening monologue — the transcript went on for 2,576 words when printed out — Emmert spent the remainder of his 45 minute appearance dodging questions and firing back at his biggest critics. When Dennis Dodd of CBSSports.com asked Emmert a question about being a lightening rod for criticism of the NCAA, Emmert added in the middle of his response, “By the way, thanks for the career advice. Kept my job anyway.” Dodd has called for Emmert to be fired. As he walked off the podium after the presser, Emmert said to Dodd “I’m still here. I know you’re disappointed, but here I am.”

When Joe Nocera of the New York Times asked a question about student-athletes and the less-than-challenging majors that are popping up across the country, Emmert criticized facts and statistics that Nocera had used in previous stories on the topic and tossed in “I know you disagree with me, but please let me finish.” He laughed off questions about the lack of knowledge his enforcement staff had regarding the report about Auburn football from Roopstigo. He audibly sighed, giving off a serious “What the hell kind of question is that?” vibe, every time he was challenged with a question.

To be fair, some of the questions that Emmert was asked were unfair and impossible for him to answer.

But that’s not the story here.

Emmert had an agenda. He had a hit-list. It’s clear that he reads the criticism of the job that he has done and of his organization, and that it’s become to bother him. He was fed up with it, and he wasn’t going to let something as simple as national television coverage and a room full of his harshest critics and the most powerful voices in college sports media stop him.

The push for NCAA reform has never been stronger, both in the way that rules are enforced and what those rules actually are. The NCAA looks really bad in the wake of investigations of Cam Newton, Shabazz Muhammad, Miami and Penn State. Emmert needed to make a strong statement on Thursday. He needed to inspire confidence that change is coming.

Instead, he gave every media member their easiest column of the year.

You can find Rob on twitter @RobDauster.

Latest Posts
  1. Skal Labissiere is back from his back injury (VIDEO)

    Apr 24, 2014, 11:25 AM EDT

    Skal Labissiere, Denio Chirindja

    Kentucky, Kansas and just about every elite program in the country is on the trail of the Haitian.

  2. Former Georgetown forward Moses Ayegba will transfer to Nebraska

    Apr 24, 2014, 12:57 AM EDT

    Moses Ayegba AP

    According to multiple reports, former Georgetown big Moses Ayegba has decided to transfer to Nebraska.

  3. Report: UConn center Amida Brimah may undergo shoulder surgery

    Apr 24, 2014, 12:17 AM EDT

    NCAA Men's Final Four - Championship Getty Images

    According to a report, UConn center Amida Brimah will need to undergo surgery on his left shoulder.

  4. Shaka Smart adds former Vanderbilt assistant David Cason to VCU coaching staff

    Apr 23, 2014, 10:38 PM EDT

    Shaka Smart Getty Images

    Shaka Smart filled a vacancy on his staff Wednesday, hiring former Vanderbilt assistant David Cason.

  5. Has Top 100 forward Malek Harris committed to Kansas State?

    Apr 23, 2014, 9:04 PM EDT

    Bruce Weber AP

    Less than a week after making an official visit to the school, it was reported that Malek Harris had committed to Kansas State. But that may not be the case.

  6. Tulsa head coach Frank Haith announces coaching staff

    Apr 23, 2014, 7:49 PM EDT

    Frank Haith AP

    Frank Haith announced his coaching staff Wednesday, with the trio combining to have more than 90 seasons of coaching experience.

  7. Report: UConn, Duke to meet at Izod Center next season

    Apr 23, 2014, 6:33 PM EDT

    Getty Images Getty Images

    UConn and Duke will reportedly play each other just before Christmas in New Jersey.

  8. DePaul adds junior college guard Darrick Wood

    Apr 23, 2014, 5:23 PM EDT

    Oliver Purnell AP

    Former St. John’s commit Darrick Wood verbally committed to attend DePaul on Wednesday.

  9. Kentucky’s Dakari Johnson to return for sophomore season

    Apr 23, 2014, 4:22 PM EDT

    Dakari Johnson AP

    After playing well in Kentucky’s run to the national title game, Dakari Johnson has decided to return for his sophomore season.

  10. LSU freshman Jordan Mickey returning for his sophomore season

    Apr 23, 2014, 3:52 PM EDT

    jordan mickey AP

    LSU should have the pieces to be a tournament team in 2014-2015.

  11. Report: Richard Pitino lands fifth commitment first Minnesota class

    Apr 23, 2014, 2:54 PM EDT

    2014 NIT Championship Getty Images

    Minnesota landed a commitment from a 6-foot-11 three-star recruit.

  12. Arnaud William Adala Moto to transfer from Wake Forest

    Apr 23, 2014, 2:28 PM EDT

    Wake Forest v Maryland Wake Forest v Maryland

    Adala Moto was a top 150 recruit in the class of 2012.

  13. Arizona-signee Kadeem Allen named JuCo Player of the Year

    Apr 23, 2014, 1:58 PM EDT

    AP Photo AP Photo

    Allen will be one of the keys to Arizona’s season. Click to see why.

  14. Julius Randle visits with the Dan Patrick Show (VIDEO)

    Apr 23, 2014, 12:34 PM EDT

    AP Photo AP Photo

    Randle talks favorite NBA players and the one-and-done rule.

  15. Alex Poythress is returning to Kentucky for his junior year

    Apr 23, 2014, 11:49 AM EDT

    poythress2 Getty Images

    Kentucky got some good news on Wednesday afternoon.

  16. Report: UTEP head coach Tim Floyd emerges as a candidate for Missouri job

    Apr 22, 2014, 11:08 PM EDT

    AP AP

    The UTEP coach is now a candidate to replace Frank Haith at Missouri.

Featured video

Derrick Gordon says 'Why not me?'