Apr 4, 2013, 5:48 PM EST
ATLANTA — Mark Emmert stepped in front of the media at the Final Four on Thursday afternoon, a proverbial State of the NCAA address and a chance to respond to a healthy dose of criticism that he has received over the way that his organization has handled recent investigations.
And instead of inspiring a sense of hope that change is in the works, Emmert put an even bigger target on his back.
After a rambling, 17-minute opening monologue — the transcript went on for 2,576 words when printed out — Emmert spent the remainder of his 45 minute appearance dodging questions and firing back at his biggest critics. When Dennis Dodd of CBSSports.com asked Emmert a question about being a lightening rod for criticism of the NCAA, Emmert added in the middle of his response, “By the way, thanks for the career advice. Kept my job anyway.” Dodd has called for Emmert to be fired. As he walked off the podium after the presser, Emmert said to Dodd “I’m still here. I know you’re disappointed, but here I am.”
When Joe Nocera of the New York Times asked a question about student-athletes and the less-than-challenging majors that are popping up across the country, Emmert criticized facts and statistics that Nocera had used in previous stories on the topic and tossed in “I know you disagree with me, but please let me finish.” He laughed off questions about the lack of knowledge his enforcement staff had regarding the report about Auburn football from Roopstigo. He audibly sighed, giving off a serious “What the hell kind of question is that?” vibe, every time he was challenged with a question.
To be fair, some of the questions that Emmert was asked were unfair and impossible for him to answer.
But that’s not the story here.
Emmert had an agenda. He had a hit-list. It’s clear that he reads the criticism of the job that he has done and of his organization, and that it’s become to bother him. He was fed up with it, and he wasn’t going to let something as simple as national television coverage and a room full of his harshest critics and the most powerful voices in college sports media stop him.
The push for NCAA reform has never been stronger, both in the way that rules are enforced and what those rules actually are. The NCAA looks really bad in the wake of investigations of Cam Newton, Shabazz Muhammad, Miami and Penn State. Emmert needed to make a strong statement on Thursday. He needed to inspire confidence that change is coming.
Instead, he gave every media member their easiest column of the year.
You can find Rob on twitter @RobDauster.
Mar 8, 2014, 2:53 PM EST
Oklahoma State star Marcus Smart has developed a reputation for flopping this season. Don’t, for a second, think that opposing student sections haven’t noticed.
Mar 8, 2014, 2:41 PM EST
No. 1 Florida spent Saturday showcasing just what makes them so dangerous heading into the NCAA tournament.
Mar 8, 2014, 2:36 PM EST
No. 20 Memphis is known for the play of its senior guards, but does their improving frontcourt give them a chance at a postseason run?
Mar 8, 2014, 12:16 PM EST
There are eight days left until Selection Sunday. Every morning from now until the bracket comes out, we’ll help you get caught up on the happenings with impact on the bubble from the night before. Our latest bracket projection can be found here. Bubble games still to be played: 12:00 SMU at Memphis 12:00 St.…
Mar 8, 2014, 12:00 PM EST
As the regular season nears an end, Bob Baptist of the Columbus Dispatch has a fantastic feature on Ohio State senior point guard Aaron Craft that you should definitely check out.
Mar 8, 2014, 10:40 AM EST
Conference tournament action heats up on Saturday as the Ohio Valley Conference’s title game takes place and 12 different leagues have tournament action. We preview the day’s action here.
Mar 8, 2014, 9:00 AM EST
Although conference tournaments are underway, there are still plenty of tremendous regular-season matchups on Saturday including No. 14 North Carolina at No. 4 Duke and a pair of top-25 matchups in the American.
Mar 8, 2014, 8:00 AM EST
Jason Garrett and Tony Romo get some shots up at Cameron, and the quarterback can shoot.
Mar 8, 2014, 1:00 AM EST
A recap of Friday night’s action, including Harvard wrapping up the Ivy League crown
Mar 7, 2014, 10:22 PM EST
Siyani Chambers and company played much better in the rematch, beating Yale to earn a third consecutive NCAA tournament berth.
Mar 7, 2014, 9:38 PM EST
Meet Harvard, the first team to wrap up a spot in the 2014 NCAA tournament.
Mar 7, 2014, 7:15 PM EST
Harvard looks to wrap up its third consecutive trip to the NCAA tournament.
Mar 7, 2014, 6:25 PM EST
South Carolina head coach Frank Martin met with the media to address the actions that led to his one-game suspension
Mar 7, 2014, 5:03 PM EST
UCSB issues a statement regarding Thursday’s incident in which a fan confronted Hawaii head coach Gib Arnold on the court
Mar 7, 2014, 3:43 PM EST
No. 2 Wichita State moves to 32-0, with their big men performing well in their “Arch Madness” opener.
2014 Summit League Tournament Preview: North Dakota State looks to avenge last year’s title-game loss
Mar 7, 2014, 3:00 PM EST
North Dakota State is looking to avenge last season’s Summit League title game loss by winning the 2014 Summit League Conference Tournament after winning the regular season crown.
Mar 7, 2014, 2:27 PM EST
Winthrop’s Andre Smith provides the latest buzzer-beater, knocking off Big South regular season champ High Point.
Mar 7, 2014, 1:36 PM EST
Longtime Syracuse fan receives a special present eight days prior to her 100th birthday
Mar 7, 2014, 12:26 PM EST
A look at the 2009 Big East quarterfinal between UConn and Syracuse, nearly five years after the game was played.
Mar 7, 2014, 12:00 PM EST
It’s no longer a league dominated by Vermont, Albany and Boston U. Perhaps this bodes well for Steve Pikiell’s squad.
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