Apr 4, 2013, 5:48 PM EST
ATLANTA — Mark Emmert stepped in front of the media at the Final Four on Thursday afternoon, a proverbial State of the NCAA address and a chance to respond to a healthy dose of criticism that he has received over the way that his organization has handled recent investigations.
And instead of inspiring a sense of hope that change is in the works, Emmert put an even bigger target on his back.
After a rambling, 17-minute opening monologue — the transcript went on for 2,576 words when printed out — Emmert spent the remainder of his 45 minute appearance dodging questions and firing back at his biggest critics. When Dennis Dodd of CBSSports.com asked Emmert a question about being a lightening rod for criticism of the NCAA, Emmert added in the middle of his response, “By the way, thanks for the career advice. Kept my job anyway.” Dodd has called for Emmert to be fired. As he walked off the podium after the presser, Emmert said to Dodd “I’m still here. I know you’re disappointed, but here I am.”
When Joe Nocera of the New York Times asked a question about student-athletes and the less-than-challenging majors that are popping up across the country, Emmert criticized facts and statistics that Nocera had used in previous stories on the topic and tossed in “I know you disagree with me, but please let me finish.” He laughed off questions about the lack of knowledge his enforcement staff had regarding the report about Auburn football from Roopstigo. He audibly sighed, giving off a serious “What the hell kind of question is that?” vibe, every time he was challenged with a question.
To be fair, some of the questions that Emmert was asked were unfair and impossible for him to answer.
But that’s not the story here.
Emmert had an agenda. He had a hit-list. It’s clear that he reads the criticism of the job that he has done and of his organization, and that it’s become to bother him. He was fed up with it, and he wasn’t going to let something as simple as national television coverage and a room full of his harshest critics and the most powerful voices in college sports media stop him.
The push for NCAA reform has never been stronger, both in the way that rules are enforced and what those rules actually are. The NCAA looks really bad in the wake of investigations of Cam Newton, Shabazz Muhammad, Miami and Penn State. Emmert needed to make a strong statement on Thursday. He needed to inspire confidence that change is coming.
Instead, he gave every media member their easiest column of the year.
You can find Rob on twitter @RobDauster.
Jan 25, 2015, 10:35 PM EST
Northwestern has lost its last three games by a total of five points.
Jan 25, 2015, 9:36 PM EST
Lucas Siewert joins small forward Brendan Bailey as Arizona State’s second four-star verbal commitment in the 2016 class.
Jan 25, 2015, 7:00 PM EST
Eight days after attempting 25 three-pointers in their loss to No. 5 Duke, the Cardinals attempted just 12 and scored 40 points in the paint against Pittsburgh.
Three-pointer with 5.2 seconds remaining completes second-half rally for No. 20 Northern Iowa (VIDEO)
Jan 25, 2015, 6:24 PM EST
UNI erased a 12-point second half deficit to win at Illinois State, and they remain a game behind No. 14 Wichita State in the Missouri Valley standings.
Jan 25, 2015, 5:38 PM EST
Chris Perry leads the Bulls in rebounding, and chest pains suffered during the team’s workout Saturday resulted in his having to be hospitalized.
Jan 25, 2015, 5:09 PM EST
Also of note on Sunday was Ohio State picking up its first RPI Top 50 win of the season, and both No. 8 Notre Dame and No. 13 Maryland coming back from double-digit deficits.
Jan 25, 2015, 4:13 PM EST
Duke head coach Mike Krzyzewski picked up career win No. 1,000 as the No. 5 Blue Devils bested St. John’s.
Jan 25, 2015, 2:30 PM EST
Well-traveled former Ole Miss guard Derrick Millinghaus has found a new home.
Jan 25, 2015, 1:21 PM EST
Kentucky is on the board in the 2016 class with a highly-touted big man from New Zealand.
Jan 25, 2015, 1:00 PM EST
A former four-star prospect is heading to Rhode Island.
Jan 25, 2015, 12:00 PM EST
A former Miami point guard is finding tremendous success on the football field and is a even being talked about as a first-rounder in the 2015 NFL Draft.
Jan 25, 2015, 10:10 AM EST
One of the best big men in the 2016 class could decide between three powerhouse programs on Sunday.
Jan 25, 2015, 9:00 AM EST
Coach K goes for win No. 1,000 against St. John’s and a fun battle of elite freshmen guards in the Big Ten are Sunday’s highlights.
Jan 25, 2015, 1:05 AM EST
I feel comfortable saying I’m a better dancer than Josh Pastner. Not by much, though.
Jan 24, 2015, 11:58 PM EST
Get caught up on everything that has happened in college basketball on Saturday.
Northwestern State staff wears special pants for ‘Suits and Sneakers’ game against McNeese State (PHOTO)
Jan 24, 2015, 11:34 PM EST
The pants worn by the coaching staff were one of the highlights in Northwestern State’s 92-68 win over McNeese State.
Jan 24, 2015, 9:31 PM EST
Crawford and his teammates are looking to rebound from the 18-point loss they suffered at Tulsa Wednesday night.
Jan 24, 2015, 9:20 PM EST
Peel finished the game with 17 points, 13 rebounds and five blocks as the Blue Devils picked up their first win in NEC play.
Jan 24, 2015, 8:34 PM EST
Baylor really needed this win, but Oklahoma has now lost three of their last four.
Jan 24, 2015, 7:20 PM EST
The Tribe bounced back from a loss at Delaware earlier in the week to move into a tie for first in the CAA.
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