Jul 21, 2013, 10:15 AM EDT
Schools and conferences are always looking for ways to gain additional exposure, but usually that exposure is relegated to just within the the United States. For the Pac-12 conference, however, they are seeking to take their brand to a global level with an initiative in China.
It’s no secret that China presents robust opportunities, which is why the Pac-12 believes that there is serious potential for an increase in research collaboration between schools in the conference and universities in China, boost Chinese enrollment at Pac-12 schools, and possibly garner Chinese investment in the conference.
As reported by Jon Wilner of College Hotline, the Pac-12 launched a globalization initiative two years ago with a focus on China. There are many ways to cultivate a relationship between the Pac-12 and China, but using athletics — specifically basketball and volleyball – as a means of strengthening the league’s relationship with Chinese universities and businesses is an integral aspect of the initiative. Basketball, along with volleyball, are two of China’s most popular sports.
Pac-12 commissioner Larry Scott said: “We use the term ‘front porch’ to describe the potential role athletics can play for the universities … how athletics can create opportunities for the universities more broadly.”
It isn’t uncommon for schools to take summer trips to Europe and other foreign countries, but it isn’t too often that regular season games take place overseas — remember last year Connecticut and Michigan State kicked their seasons off at the Ramstein Air Base in Germany.
Just last summer, UCLA men’s basketball played exhibition games in China, and fortunately they fared better than the Georgetown team who threw haymakers and punches in a vicious brawl while in China.
According to Scott, there are not any plans to take Pac-12 football to China as there is little interest in American football there, but don’t rule out the possibility of a regular season game — maybe even a conference game — taking place in China. Of course there are logistical issues that must be taken into consideration, but it’s important to recognize that the higher-ups in the Pac-12 are on board with such an idea.
I’m not sure how thrilled some of the Pac-12 basketball coaches and teams would be of a game like this as a trip to China in the middle of the season can really wear on a team, but the exposure the Pac-12 would receive is undeniable. With more and more foreign players making their way into the college game every year, perhaps a Pac-12 school would land the next Yao Ming on their roster if annual games are played. That wouldn’t be a bad trade-off, would it?
You can find Kevin on twitter @KLDoyle11
Mar 12, 2014, 12:38 AM EDT
Four autobids were decided on Tuesday as the NCAA Tournament has some new entrants into the field of 68. Find out who made the Big Dance and see how BYU is looking after its WCC title game loss.
Mar 11, 2014, 11:56 PM EDT
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Mar 11, 2014, 11:21 PM EDT
Meet the North Dakota State Bison, the winners of the Summit League and one of the — likely — trendy upset picks in this year’s NCAA Tournament.
Mar 11, 2014, 10:29 PM EDT
The coaching carousel continued to spin on Tuesday night as Loyola Marymount opted not to renew the contract of head coach Max Good.
Mar 11, 2014, 10:06 PM EDT
Get to know the Northeast Conference tournament champs!
Mar 11, 2014, 9:16 PM EDT
The Milwaukee Panthers are dancing after winning four games in the Horizon League Conference Tournament. Meet one of the NCAA Tournament’s more dangerous double-digit seeds here.
Mar 11, 2014, 6:20 PM EDT
After only two seasons as head coach, Tennessee State has opted to fire head coach Travis Williams.
Mar 11, 2014, 6:15 PM EDT
The Southland’s top team has been upset in the conference tournament for the past three seasons. Will the trend continue? Or has the arrival of Stephen F. Austin’s new coach, Brad Underwood, altered the trajectory?
Mar 11, 2014, 6:00 PM EDT
UNC Wilmington on Tuesday announced that head coach Buzz Peterson is out after four years at the school.
Mar 11, 2014, 5:37 PM EDT
Every year, there are a handful of teams that could use a couple of wins in their respective league tournaments to gain entry into the field of 68. Here are five schools that need to string some wins together this week to feel comfortable making NCAA Tournament.
Mar 11, 2014, 5:21 PM EDT
In light of the back injury that will keep Joel Embiid out for the Big 12 tournament and could foreseeably saddle him to the bench for the entirety of the NCAA tournament, we decided to take a look at season-ending injuries to key players on past National Title contenders: Kenyon Martin: Cincinnati was the No. 1…
Mar 11, 2014, 3:20 PM EDT
To follow along with the 2014 Coaching Carousel, click here. Bowling Green will not be renewing the contract of head coach Louis Orr, the school announced on Tuesday. Orr had coached the Falcons for seven seasons, finishing with a 101-121 record and just one season with a .500 record or better. BGSU was 12-20 this past…
2014 American Athletic Conference Tournament Preview: Louisville looks to win its only year in the AAC
Mar 11, 2014, 3:00 PM EDT
The American came into this season as a big unknown, but with five likely NCAA Tournament teams and three All-Americans, this is one of the better leagues in college basketball this season. Can Louisville win the league in its only year in the American or will Cincinnati, Memphis, SMU or UConn get in the way?
Mar 11, 2014, 2:44 PM EDT
Vegas is good at predicting winners. Here are their odds for all of the major conference tournaments.
Mar 11, 2014, 2:34 PM EDT
Four automatic bids will be earned on Tuesday night, with the West Coast Conference title game headlining.
Mar 11, 2014, 1:16 PM EDT
Doug McDermott. Player of the Year. This shouldn’t come as a surprise to anyone.
Mar 11, 2014, 12:47 PM EDT
Saint Louis will look to repeat as the Atlantic 10 Tournament champion, but it won’t be easy. The field in Brooklyn could have six, yes six, NCAA tournament-bound teams.
Mar 11, 2014, 12:28 PM EDT
When you take your team to 34-0, you’re the National Coach of the Year. Pretty sure our forefathers wrote that into the Constitution.
Mar 11, 2014, 11:44 AM EDT
Now 15 teams deep, the ACC’s showcase event will span five days in Greensboro. Between the new arrivals, one upcoming departure and a plethora of talented players, this will be must-see television.
Mar 11, 2014, 10:54 AM EDT
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