Jul 21, 2013, 10:15 AM EST
Schools and conferences are always looking for ways to gain additional exposure, but usually that exposure is relegated to just within the the United States. For the Pac-12 conference, however, they are seeking to take their brand to a global level with an initiative in China.
It’s no secret that China presents robust opportunities, which is why the Pac-12 believes that there is serious potential for an increase in research collaboration between schools in the conference and universities in China, boost Chinese enrollment at Pac-12 schools, and possibly garner Chinese investment in the conference.
As reported by Jon Wilner of College Hotline, the Pac-12 launched a globalization initiative two years ago with a focus on China. There are many ways to cultivate a relationship between the Pac-12 and China, but using athletics — specifically basketball and volleyball — as a means of strengthening the league’s relationship with Chinese universities and businesses is an integral aspect of the initiative. Basketball, along with volleyball, are two of China’s most popular sports.
Pac-12 commissioner Larry Scott said: “We use the term ‘front porch’ to describe the potential role athletics can play for the universities … how athletics can create opportunities for the universities more broadly.”
It isn’t uncommon for schools to take summer trips to Europe and other foreign countries, but it isn’t too often that regular season games take place overseas — remember last year Connecticut and Michigan State kicked their seasons off at the Ramstein Air Base in Germany.
Just last summer, UCLA men’s basketball played exhibition games in China, and fortunately they fared better than the Georgetown team who threw haymakers and punches in a vicious brawl while in China.
According to Scott, there are not any plans to take Pac-12 football to China as there is little interest in American football there, but don’t rule out the possibility of a regular season game — maybe even a conference game — taking place in China. Of course there are logistical issues that must be taken into consideration, but it’s important to recognize that the higher-ups in the Pac-12 are on board with such an idea.
I’m not sure how thrilled some of the Pac-12 basketball coaches and teams would be of a game like this as a trip to China in the middle of the season can really wear on a team, but the exposure the Pac-12 would receive is undeniable. With more and more foreign players making their way into the college game every year, perhaps a Pac-12 school would land the next Yao Ming on their roster if annual games are played. That wouldn’t be a bad trade-off, would it?
You can find Kevin on twitter @KLDoyle11
Jan 26, 2015, 10:28 AM EST
Frankamp spent a little more than a year at Kansas before transferring.
Jan 26, 2015, 9:00 AM EST
The best players and most impressive teams from the last week of college hoops.
Jan 26, 2015, 6:54 AM EST
We have a new member in our Top Ten.
Jan 25, 2015, 10:35 PM EST
Northwestern has lost its last three games by a total of five points.
Jan 25, 2015, 9:36 PM EST
Lucas Siewert joins small forward Brendan Bailey as Arizona State’s second four-star verbal commitment in the 2016 class.
Jan 25, 2015, 7:00 PM EST
Eight days after attempting 25 three-pointers in their loss to No. 5 Duke, the Cardinals attempted just 12 and scored 40 points in the paint against Pittsburgh.
Three-pointer with 5.2 seconds remaining completes second-half rally for No. 20 Northern Iowa (VIDEO)
Jan 25, 2015, 6:24 PM EST
UNI erased a 12-point second half deficit to win at Illinois State, and they remain a game behind No. 14 Wichita State in the Missouri Valley standings.
Jan 25, 2015, 5:38 PM EST
Chris Perry leads the Bulls in rebounding, and chest pains suffered during the team’s workout Saturday resulted in his having to be hospitalized.
Jan 25, 2015, 5:09 PM EST
Also of note on Sunday was Ohio State picking up its first RPI Top 50 win of the season, and both No. 8 Notre Dame and No. 13 Maryland coming back from double-digit deficits.
Jan 25, 2015, 4:13 PM EST
Duke head coach Mike Krzyzewski picked up career win No. 1,000 as the No. 5 Blue Devils bested St. John’s.
Jan 25, 2015, 2:30 PM EST
Well-traveled former Ole Miss guard Derrick Millinghaus has found a new home.
Jan 25, 2015, 1:21 PM EST
Kentucky is on the board in the 2016 class with a highly-touted big man from New Zealand.
Jan 25, 2015, 1:00 PM EST
A former four-star prospect is heading to Rhode Island.
Jan 25, 2015, 12:00 PM EST
A former Miami point guard is finding tremendous success on the football field and is a even being talked about as a first-rounder in the 2015 NFL Draft.
Jan 25, 2015, 10:10 AM EST
One of the best big men in the 2016 class could decide between three powerhouse programs on Sunday.
Jan 25, 2015, 9:00 AM EST
Coach K goes for win No. 1,000 against St. John’s and a fun battle of elite freshmen guards in the Big Ten are Sunday’s highlights.
Jan 25, 2015, 1:05 AM EST
I feel comfortable saying I’m a better dancer than Josh Pastner. Not by much, though.
Jan 24, 2015, 11:58 PM EST
Get caught up on everything that has happened in college basketball on Saturday.
Northwestern State staff wears special pants for ‘Suits and Sneakers’ game against McNeese State (PHOTO)
Jan 24, 2015, 11:34 PM EST
The pants worn by the coaching staff were one of the highlights in Northwestern State’s 92-68 win over McNeese State.
Jan 24, 2015, 9:31 PM EST
Crawford and his teammates are looking to rebound from the 18-point loss they suffered at Tulsa Wednesday night.
- Weekly Awards: D’Angelo Russell’s ascension, Kansas takes the next step 0
- College Basketball Talk’s Latest Top 25 0
- Coach K earns career win No. 1,000 in No. 5 Duke’s win over St. John’s 3
- Kentucky lands commitment from international Class of 2016 big man 3
- Saturday’s Snacks: No. 18 West Virginia, Georgetown win absolute thrillers 0
- No. 11 Kansas makes a statement blowing out No. 17 Texas 1
- Bracket Update: Upcoming stretch could have major impact on Duke’s NCAA seeding 2
- No. 6 Wisconsin utterly embarrassed No. 25 Iowa for more than one reason (13)
- The Top Ten Players that Coach K has had at Duke (13)
- You think college basketball is unwatchable this year? Turn on an Indiana game (7)
- College Basketball Talk’s Latest Top 25: So where do we rank Duke? (5)
- You Make The Call: Was this a charge on TaShawn Thomas? (VIDEO) (5)