Oct 9, 2013, 11:00 AM EST
One of the major knocks on college basketball as a sports is that the schedule says that it runs from November through early April, very few folks across the country actually start paying attention to it until February.
Until after football is over.
Until hoops is the only sport that they can find on their TV at night.
The real ratings don’t come until March, either, when the excitement of Championship Week and our national obsession with the NCAA tournament kicks into full gear. Listen to the critics and the cynics, and you’ll be believing that college basketball is a one month sport pretty quickly.
That’s what makes this week’s Sports Illustrated cover that much more meaningful. Brad Smith, the Director of Photography for SI, tweeted out a picture of the cover yesterday. Here it is:
Yup, that’s a cover story on Andrew Wiggins. In America’s most famous sports magazine. During the month of October, no less, when the baseball playoffs are happening, college football season is six weeks old, and the NFL and its fantasy football machine are kicking into high gear.
It will be a solid month before Wiggins actually suits up in a game.
I’d say there is some hype heading into this season, wouldn’t you?
And how ticked are Kentucky fans that the first SI cover story on college hoops is on the kid they missed out on when they’re toying with the idea of going 40-0?
UPDATE: The cover animation from SI’s iPad app is pretty freakin’ awesome, too:
- Right wrist injury to sideline Maryland senior wing four weeks 0
- Bronson Koenig, Duje Dukan step forward in No. 2 Wisconsin’s win over Georgetown 0
- St. John’s seniors say they ‘grew up’ against Minnesota, but have they? 1
- The little things made a big difference in No. 3 Arizona’s win over No. 15 San Diego State 0
- Butler upsets No. 5 North Carolina in Battle 4 Atlantis opener 2
- If No. 12 Villanova doesn’t have a star on their roster, no one told JayVaughn Pinkston 0
- JayVaughn Pinkston’s block gives No. 12 Villanova a win over No. 19 Michigan (VIDEO) 2
- Villanova’s win is evidence of why VCU may have peaked as a basketball program (14)
- Rick Pitino on blow out win: ‘We played four white guys and an Egyptian’ (14)
- Michigan’s John Beilein rips ESPN for late tip time during Tuesday’s loss (13)
- Penn State unveils new uniforms for next two games (6)
- College Basketball Talk’s latest top 25: Kentucky reigns, but how far will Kansas, Florida slide? (5)