Oct 25, 2013, 2:53 PM EDT
With EA Sports and the Collegiate Licensing Company (CLC) having settled with the plaintiffs in the Ed O’Bannon lawsuit regarding the use of player likenesses, the NCAA finds itself as the lone defendant in a case that could ultimately change the shape of collegiate athletics. And on Friday the plaintiffs picked up another victory of sorts, as federal judge Claudia Wilken denied the NCAA’s motion to have the suit dismissed.
With this ruling the next step for Wilken is to determine whether or not the case should receive class-action certification. If that happens the plaintiffs can add to its list of participants, and if the NCAA were to lose such a case the amount of money they’d have to pay out could possibly be a staggering amount.
Wilken said that a 1984 Supreme Court ruling that the NCAA has relied upon to preserve its amateurism system “does not stand for the sweeping proposition that student-athletes must be barred, both during their college years and forever thereafter, from receiving any monetary compensation for the commercial use of their names, images, and likenesses. Although it is possible that the NCAA’s ban on student-athlete pay serves some procompetitive purpose, such as increasing consumer demand for college sports, Plaintiffs’ plausible allegations to the contrary must be accepted as true at the pleading stage.”
The O’Bannon case isn’t expected to begin in court until 2014, but despite it seemingly floating “under the radar” this suit is something to keep an eye on in the coming months. How will a “new” NCAA look if this suit forces change is a question that few have a concrete answer to at this point. And at this rate, the powers that be will have to consider this whether they like it or not.
- Jim Boeheim calls Yahoo’s Coach K story ‘completely off-base’ 7
- Jalen Rose believes Chris Webber should apologize for what happened at Michigan 4
- Thoughts on Antonio Blakeney, shoe companies and decommitments 1
- Top prospect in Class of 2014 signs endorsement deal with Under Armour 1
- Five-star shooting guard Antonio Blakeney decommits from Louisville 3
- Richard Pitino warns Minnesota fans not to trust his dad before Louisville opener 2
- CBT’s Recruiting Roundup: UConn and Arizona land 2015 big men, 2015 commitments flying off the board 0
- Jim Boeheim calls Yahoo’s Coach K story ‘completely off-base’ (7)
- Former Indiana guard A.J. Guyton writes an open letter to Bob Knight (6)
- Big Blue Nation already camping out for Big Blue Madness? (PHOTO) (5)
- USA Basketball, Mike Krzyzewski and thoughts on today’s ‘takedown’ (4)
- Jalen Rose believes Chris Webber should apologize for what happened at Michigan (4)