Mar 4, 2014, 6:15 PM EDT
As we inch closer to the 2014 NCAA Tournament, I’m sure you’ve had that email pop up in your inbox from that friend of yours that is just a little too anxious to get his March Madness pool going.
While you might be annoyed by an endless month-long email chain that would net you $80 in winnings, here’s a real challenge for all of you college basketball experts: Warren Buffett’s $1 billion perfect bracket challenge.
According to the Los Angeles Times, Buffett’s bracket challenge — run by Quicken Loans through Yahoo Sports — is now open for registration and if you finish with a perfect bracket, you’ll receive $1 billion dollars as a prize.
In addition to the perfect bracket prize — and the registration is limited to the first 15 million people — the top 20 brackets will receive a $100,000 prize.
But, be wary of entering Buffett’s challenge if you don’t like giving out loads of personal information. As the Los Angeles Times story notes, this is also a big marketing ploy for Quicken Loans and Yahoo.
Experts have called the contest a savvy marketing ploy, as it has already generated significant publicity for Quicken, the nation’s third-largest mortgage issuer.
Quicken will also gain volumes of personal information about entrants, who are asked to provide their names, email addresses, dates of birth, home addresses, details of mortgages they hold and an opportunity to opt-in for Quicken marketing emails or to speak to a “loan expert about my mortgage opportunities.”
Yahoo Sports is handling technology support for the contest — again with significant marketing appeal. Entrants are required to sign up for a free Yahoo account in order to submit a bracket, potentially drawing millions of new eyeballs to Yahoo’s ad-based website.
Still, if you think you’re up to the challenge of a perfect bracket, this would be the right contest to enter. Fans can enter here.
Buffett said he plans to make an “offer you can’t refuse” in the event that an entrant enters the Final Four with a perfect bracket.
Aug 27, 2014, 12:03 AM EDT
Richard Pitino had five recruits scheduled to join the program.
Aug 26, 2014, 9:45 PM EDT
The College of Charleston is looking to replace Doug Wojcik, who was fired on Aug. 5.
Aug 26, 2014, 8:07 PM EDT
This is the first commit in the Beavers’ Class of 2015.
Aug 26, 2014, 7:30 PM EDT
The 6-foot-10 big man was dismissed from Missouri on April 10.
Aug 26, 2014, 6:00 PM EDT
Some of the best high school players in the country appeared in Elite 24 this weekend in Brooklyn.
Aug 26, 2014, 5:15 PM EDT
Dayton adds depth to its point guard position for the 2014-2015 season.
Aug 26, 2014, 4:26 PM EDT
The younger brother of Enes Kanter will join the favorite to win the Horizon League.
Aug 26, 2014, 3:54 PM EDT
Porter Moser’s team should still take a step forward in the Missouri Valley.
Aug 26, 2014, 3:38 PM EDT
Pastner continues to recruit the state of Tennessee well.
Aug 26, 2014, 2:55 PM EDT
Some teams are unlucky in losses. It’s not bad luck when you blow games you should have won, though.
Aug 26, 2014, 1:09 PM EDT
Our top ten is different, but not by that much.
Aug 26, 2014, 11:30 AM EDT
According to a report, there are six sites vying for four Final Fours between 2017 and 2020.
Aug 26, 2014, 10:15 AM EDT
Value Add is college basketball’s equivalent to WARP.
Aug 25, 2014, 11:10 PM EDT
UTEP took a blow to its 2014-15 season as two freshmen failed to make the roster.
Aug 25, 2014, 10:10 PM EDT
Xavier went 4-0 on a preseason trip to Brazil and got a lot of playing time for its inexperienced team.
Aug 25, 2014, 9:10 PM EDT
UConn gave a scholarship to a former walk-on.
Aug 25, 2014, 8:10 PM EDT
Former Ole Miss guard Marshall Henderson will get a shot to play professionally in Europe.
Aug 25, 2014, 7:00 PM EDT
Cool video of a Vanderbilt walk-on earning a scholarship.
Aug 25, 2014, 6:00 PM EDT
Former Georgetown great Patrick Ewing and agent David Falk are donating $3.3 million to Georgetown for a practice facility.
Aug 25, 2014, 5:00 PM EDT
This week’s CBT Recruiting Roundup features some thoughts on Bruce Pearl’s fast start at Auburn and a couple players cutting school lists.
- ‘Value Add’ stat projects Utah’s Delon Wright as having a historic season 0
- College Basketball Talk’s Recruiting Roundup 0
- Bruce Pearl gets welcomed by Auburn team, students after NCAA show-cause ends (VIDEO) 0
- College Basketball Talk’s Recruiting Roundup 0
- John Calipari can be a great coach with being an x’s-and-o’s mastermind 4
- Louisville’s Terry Rozier is ready for his bigger role this season 1
- Expectations have changed for Nebraska after surprise run to 2014 NCAA tournament 0
- John Calipari calls Mike Francesa’s radio show to complain about a critique (AUDIO) (6)
- Rupp Arena ranked college hoops’ best home venue, Cameron Indoor 31st? (5)
- Indiana lands a final piece in their 2014 recruiting class (4)
- John Calipari can be a great coach with being an x’s-and-o’s mastermind (4)
- Creighton’s logos draw ire of Major League Baseball franchise (4)