Mar 4, 2014, 6:15 PM EDT
As we inch closer to the 2014 NCAA Tournament, I’m sure you’ve had that email pop up in your inbox from that friend of yours that is just a little too anxious to get his March Madness pool going.
While you might be annoyed by an endless month-long email chain that would net you $80 in winnings, here’s a real challenge for all of you college basketball experts: Warren Buffett’s $1 billion perfect bracket challenge.
According to the Los Angeles Times, Buffett’s bracket challenge — run by Quicken Loans through Yahoo Sports — is now open for registration and if you finish with a perfect bracket, you’ll receive $1 billion dollars as a prize.
In addition to the perfect bracket prize — and the registration is limited to the first 15 million people — the top 20 brackets will receive a $100,000 prize.
But, be wary of entering Buffett’s challenge if you don’t like giving out loads of personal information. As the Los Angeles Times story notes, this is also a big marketing ploy for Quicken Loans and Yahoo.
Experts have called the contest a savvy marketing ploy, as it has already generated significant publicity for Quicken, the nation’s third-largest mortgage issuer.
Quicken will also gain volumes of personal information about entrants, who are asked to provide their names, email addresses, dates of birth, home addresses, details of mortgages they hold and an opportunity to opt-in for Quicken marketing emails or to speak to a “loan expert about my mortgage opportunities.”
Yahoo Sports is handling technology support for the contest — again with significant marketing appeal. Entrants are required to sign up for a free Yahoo account in order to submit a bracket, potentially drawing millions of new eyeballs to Yahoo’s ad-based website.
Still, if you think you’re up to the challenge of a perfect bracket, this would be the right contest to enter. Fans can enter here.
Buffett said he plans to make an “offer you can’t refuse” in the event that an entrant enters the Final Four with a perfect bracket.
Sep 22, 2014, 10:40 PM EDT
De’Aaron Fox is one to watch in the 2016 class.
Sep 22, 2014, 9:00 PM EDT
Purdue is offering to sell old game films using a company that hopes to do the same with over 600 colleges.
Sep 22, 2014, 7:47 PM EDT
Florida State added a big man in 2015 to go along with its three talented perimeter threats.
Sep 22, 2014, 6:45 PM EDT
The Wolfpack have some new threads for the upcoming season.
Sep 22, 2014, 5:30 PM EDT
Creighton picked up a point guard in the 2015 class on Monday.
CBT’s Recruiting Roundup: Nebraska invades Chicago, Wake Forest lands big recruit, Wisconsin gets another system fit
Sep 22, 2014, 4:30 PM EDT
News and notes from around the world of college basketball recruiting.
Sep 22, 2014, 3:54 PM EDT
The image places alongside a column on the recent USA Basketball debate caused an uproar in the Bluegrass State.
Sep 22, 2014, 3:44 PM EDT
Kevin Stallings’ young team will play away from Nashville three times before the start of SEC play, with two of those games being played on a neutral court.
Sep 22, 2014, 2:20 PM EDT
The St. Anthony product is a valuable recruit for each of the remaining schools, as they all have the eventual loss of current seniors to account for.
Sep 22, 2014, 12:39 PM EDT
Having landed commitments from three forwards, the Flyers added a piece for their backcourt on Monday.
Sep 22, 2014, 11:58 AM EDT
The Simeon HS forward officially visited Nebraska this weekend, and both of his parents attended the school as well.
Sep 22, 2014, 10:26 AM EDT
Fans have three different designs from which to choose, with the winning option scheduled to be revealed next Monday.
Sep 21, 2014, 11:15 PM EDT
The Tigers, who won 25 games last season, landed their first commitment in the Class of 2015 Sunday night.
Sep 21, 2014, 10:00 PM EDT
With both Pierria Henry and Terrence Williams being seniors, Charlotte needed to add a perimeter player in 2015.
Sep 21, 2014, 9:21 PM EDT
URI head coach Dan Hurley landed his second 2015 commitment Sunday evening.
Sep 21, 2014, 8:25 PM EDT
Danny Manning finally has his first 2015 commitment and the player’s a very important one with regard to the future of the program.
Sep 21, 2014, 7:13 PM EDT
The Vikings have added some depth to their front court for the 2015-16 season.
Sep 21, 2014, 5:14 PM EDT
The Shockers won’t lack for capable leaders this season, and their newcomers have followed the lead of those veterans in the weight room.
Sep 21, 2014, 3:45 PM EDT
A good read on Colorado State’s new senior transfer, Antwan Scott, overcoming family obstacles while still succeeding on the court.
Sep 21, 2014, 2:40 PM EDT
Washington State picked up a commitment from a 2015 forward on Sunday.
- Florida State gets commitment from 7-foot-4 2015 center 0
- CBT’s Recruiting Roundup: Nebraska invades Chicago, Wake Forest lands big recruit, Wisconsin gets another system fit 0
- Four-star forward becomes Nebraska’s third 2015 commitment 0
- Wake Forest lands four-star point guard in Class of 2015 0
- CBT’s Recruiting Roundup: Boston College, Illinois, LSU have big visitors 0
- Kentucky’s John Calipari offers his thoughts on USA Basketball critiques 0
- Coach K responds to USA Basketball criticism during press conference 2
- Jim Boeheim calls Yahoo’s Coach K story ‘completely off-base’ (8)
- Jalen Rose believes Chris Webber should apologize for what happened at Michigan (5)
- Bo Ryan hits golf balls into Wisconsin’s Camp Randall Stadium (PHOTO) (4)
- Watch Kentucky fans sprinting to line up for Big Blue Madness tickets (VIDEO) (2)
- Coach K responds to USA Basketball criticism during press conference (2)